Whether or not you’re asked for a cover letter, why not write what recruiters and hiring managers want to read? Here are some suggestions designed to catch a recruiter’s attention.
Related: Top Skills your Resume can Benefit from
Clear and Easy-to-Read Language
Recruiters want a document that is clear, easy to read and follow, and above all professional. Customize each cover letter so it’s specific to the opportunity you’re currently writing to. You can never go wrong with simple active and professional language.
A Professional Attitude
Nothing turns a hiring manager off faster than inappropriate language, made up acronyms and poor spelling and grammar.
Complex, convoluted, run-on sentences don’t demonstrate your communication skills favorably. In fact, the opposite is true. If you’re unsure about your writing skills, find someone who can edit it for you or find a professional editor.
Why You’re Right For The Job
Hiring managers want a reason to include you in the hiring process so give it to them. Your cover letter lets the hiring manger know why they should interview you, especially when you highlight your skills, achievements and experience that relate specifically to the opportunity. Explain why you’re the perfect fit.
Proof You Put In A Little Effort
Recruiters like to see that you’ve taken the time to gather information about the company; it shows you go the extra mile and really understand what’s required of you. Don’t forget to use the internet to your advantage. You’ll influence people if you can include some relevant industry news or, even better, newsworthy information about the organization you’re applying to.
Brevity
Time is valuable; recruiters want to know you value theirs. Create a cover letter that is short and to the point. Recruiters don’t have time to sort through dense, multi-page material to find key point.
Help the recruiter see what a great fit you’d be; match your skills and experience to those listed in the posting. Give them the information they need clearly and concisely so they can do their job, which is to hire you.
The Right Attitude
Keep the tone of your cover letter positive, personable and professional. You should indeed express confidence but careful you don’t come off boastful or arrogant. Avoid clichés and jokes unless it is part of the company culture. If you are unsure, err on the side of business professional.
A Solid Close
In the world of marketing, the sign-off is usually a call to action. In terms of your cover letter, your close is your expression of how keen you are to take on this roles. Ask for the job. Let your enthusiasm, passion and energy shine through. Close by saying you look forward to next steps. Thank the recruiter for taking the time to review your application.
Think of your cover letter as a doorway to your resume, rather than an afterthought. It’s what tells a recruiter to consider you as a potential employee. Make it count.
